Travel Agents & Tour Operators: Our audience By the numbers
Connecting you to more travel agents, tour operators and travel professionals in North America and worldwide.
150,000+ Individuals
The world’s largest audience of professionals actively engaged in creating, promoting, and delivering travel experiences.
Travel Professionals – those who package and sell travel experiences including agents, tour operators, meeting/incentive planners, etc.
Products & Services – those who supply the individual components consumed by tourism like local experiences and attractions, resorts and hoteliers, restaurants, airlines and ground transportation
Association – the affiliate groups and associations whose memberships are comprised of travel professionals and suppliers of product/service.
Destination Marketing Organizations – those who promote destinations to potential visitors, sometimes referred to as convention & visitors bureau. This includes public and private entities responsible for economic development from tourism activity.
9 out of 10 identify themselves as decision makers at work, able to influence vendor selection, product promotion, and sales strategies.
6 Continents
North America, Europe, and Central/South America – make up over half of our audience.
TourismAcademy.org welcomes visitors from over 30 countries each week.
They’re Engaged
16 minutes
TourismAcademy.org holds visitor interest 6.5x longer than the typical website.
Average Session Length Jan. 2021
25-60% greater
eLearning increases retention rates 25-60% compared to face-to-face training
Research Institute of America
5X More
With eLearning, professionals learn 5 times more material without increasing time spent in training
IBM, 2017
They’re invested
30:1 Return
Every dollar invested in online training yields $30 in productivity.
IBM, 2017
26% Higher
Revenue generated per employee is 26% higher for companies that offer training using technology and eLearning
94% of students say online learning has, or will have, a positive ROI and 95% would recommend online education to others.
Best Colleges, 2020
They’re Qualified
Millions of Insights
The Tourism Academy Insights is a database of company information that we gather by combining artificial intelligence, third party data, web crawling, and crowdsourcing.
“They provide an incredible resource to the travel industry. They know what sells, how to market it and all the right people to market too. We appreciate the work they’ve done for us.”
"The personal connections made as a result of their work have made it possible for us to take advantage of business opportunities and increase sales in a number of markets...”
“Thank you for bringing the suppliers to us.”
Promotion Opportunities
Teach this audience about your product...
Our audience is ready for you to share their passion for travel, improve their lives, benefit their communities, and build a sustainable future. They seek knowledge and tools to become more effective, productive and happy.
The future of business (and travel) belongs to those who never stop learning new skills and products before turning that knowledge into innovation and sales.
Be the first to know
Get exclusive updates on our work and how you can get involved.